Read about retail and eCommerce marketing, hear tips from experts, and learn from the success of stores like yours.

Boosting Customer Loyalty With Birthday Rewards
Learn the essentials about rewarding your customers on their birthdays and discover the benefits of a generous loyalty program. Read More
Collecting Feedback To Enhance Your Customer's Experience
Part two of the Marsello Features Mini-series explores how customer feedback collection can help to improve your customers’ experience. Read More
Run Retargeting Facebook Ads to Your Custom Audiences to Maximize ROI
Read the first in our Marsello Mini-Series to learn how to export your customer segments and run retargeting ads to shoppers who are most likely to convert Read More
Customer Segmentation Series Part 1: Segmentation & RFM
Marsello has released data-driven Customer Segmentation. In part 1 of this series, we explain how customer segmentation works and benefit your business. Read More
SEO Series Part 1: Getting Started With Search Engine Optimization
From ads and influencers to podcasts and Google AdWords, we've put together several effective SEO tactics to help you get the word out about your store. Read More