The Marsello Blog

Everything your business needs to grow, delivered straight to your inbox.

https://7956896.fs1.hubspotusercontent-na1.net/hubfs/7956896/Group%209494.webp

Loyalty Marketing

What Does the Loyalty Landscape Look Like in 2025?

Every year, the things that drive customer loyalty stay the same. Double down on these 5 principles and you can't go wrong.

AuthorAvatar

Lance Walker

Loyalty & Marketing Expert

Search

https://f.hubspotusercontent40.net/hubfs/7956896/Imported_Blog_Media/Marsello-BigCommerce-How-to-Differentiate-Your-eCommerce-Website.png

Marsello features Retention Marketing Retail Marketing

Differentiating Your eCommerce Store From the Competition Written by our friends at BigCommerce, read on to learn our 10 strategies for helping your online store stand out!

https://f.hubspotusercontent40.net/hubfs/7956896/Imported_Blog_Media/Covid%2019%20blog%20banner.png

COVID-19 Email Marketing Marsello features Retail Marketing

Communicating about Coronavirus (COVID-19) Explore examples of retailers communicating with their customers, then discover the tools you need to communicate pandemic-related changes with customers.

https://f.hubspotusercontent40.net/hubfs/7956896/marsello_reduce_abandoned_shopping_carts_blog_banner.jpg

Email Marketing Marketing Automation Marsello features Retention Marketing

5 Ways to Reduce Abandoned Shopping Carts Experiencing abandoned shopping carts in your eCommerce store? Learn the basics of bringing customers back to your store to complete their purchases.

https://7956896.fs1.hubspotusercontent-na1.net/hubfs/7956896/Pricing%20your%20loyalty%20rewards%20and%20points.png

Loyalty Marketing Retail

Loyalty Programs: How Much Should Your Rewards & Points Be Worth? This guide will help you determine the optimal value for loyalty points. We’ll dive into essential pricing principles, effective strategies, real-world...

https://7956896.fs1.hubspotusercontent-na1.net/hubfs/7956896/Automated-Birthday-Email-Discount-Code.png

Loyalty Marketing Retention Marketing

Rewards and Promotions: Treat Your Customers on Their Birthday [2024] How do you know it’s worthwhile to reward customers for milestones like their birthday? Read on to learn more about marketing with rewards and promotions.

https://7956896.fs1.hubspotusercontent-na1.net/hubfs/7956896/Loyalty-Program-Points-System-VIP-Tiers.png

Loyalty Marketing

6 Tips for creating a point system for rewards The ultimate goal with a loyalty points system is to leverage customer loyalty & grow your business. Learn how to create rewards your customers will love.

https://7956896.fs1.hubspotusercontent-na1.net/hubfs/7956896/Group%209494.webp

Loyalty Marketing

What Does the Loyalty Landscape Look Like in 2025? Every year, the things that drive customer loyalty stay the same. Double down on these 5 principles and you can't go wrong.

https://7956896.fs1.hubspotusercontent-na1.net/hubfs/7956896/Mecca-Beauty-Loop.png

Loyalty Marketing

How Mecca Built One Of The World’s Best Loyalty Programs Do you ever look at loyalty programs like Mecca's Beauty Loop and think: how could I do that for my business? The good news is... you can! Here's how.

https://7956896.fs1.hubspotusercontent-na1.net/hubfs/7956896/Mask%20group%20%283%29-1.png

Retail Marketing

Your 2025 Retail Marketing Strategy Starts with the Right Data—Here's How The best marketing strategies are fueled by data. In 2025, align your goals with data and ensure your marketing is set up for success in the year ahead.

1