Marsello

Read about retail and eCommerce marketing, hear tips from experts, and learn from the success of stores like yours.

NEW FEATURE: Marketing Calendar
Learn how to use the Marketing Calendar feature to organize your marketing campaigns, schedule future campaigns, track your campaign success, and more. Read More
NEW FEATURE: Custom Automations!
Custom automations are perfect for requesting reviews, offering a post-purchase service or a timely cross-sell. Read more to learn how to use this feature. Read More
How Points Campaigns Can Help You Increase Customer Loyalty
Learn how to encourage your customers to shop by sending a points promotion campaign that offers extra points for purchases during a set timeframe. Read More
Boost Your Campaigns and Help Your Retail Marketing Stand Out
Re-engage customers who haven’t opened your email campaigns by resending your email with a refreshed subject line. Introducing, Boost Email Campaigns! Read More
Explore Email Campaign Templates Designed for Customer Engagement
Create consistent, recognizable, and beautiful emails with previously designed email templates! Learn how to navigate Marsello's Email Templates Library. Read More
How to Encourage Ecommerce Sales Amidst the COVID-19 Pandemic
To help you navigate post-pandemic retail and knock it out the park, we’ve compiled some tips on using online channels to encourage sales and engagement. Read More
Communicating about Coronavirus (COVID-19)
Explore examples of retailers communicating with their customers, then discover the tools you need to communicate pandemic-related changes with customers. Read More
How to Improve Email Deliverability: 9 Proven Steps
Ensure your emails are delivering exactly how you expect and learn how to stay out of your customers’ spam folders with our 9 tips for deliverability. Read More
Mastering Personalized Email Marketing with Custom Segmentation
Learn how to segment your customers in groups derived from customers’ shopping data and use those segments to create targeted marketing that converts. Read More
Mailchimp for Shopify: Getting through the eCommerce break-up of 2019
If you’re a Shopify retailer who previously used Mailchimp, you’re probably trying to find an email marketing solution. Learn about your options here. Read More