Top Trends For Hospitality & Retail Businesses in 2023
Marketing to your most loyal customers, innovating with your products, and building your brand could be your most important investments in 2023.
Why Patagonia & Other Retailers Are Canceling Black Friday in 2022
While Black Friday works well for some retailers it's not right for everyone. Some risk cutting into margins, alienating customers or their diluting brand.
5 Social Media Tips For A Scary Good Halloween 2023 Campaign
Halloween is the perfect opportunity for retailers to prime their audience for the upcoming sale season. Here are 5 social media tips for Halloween 2022.
5 TikTok Trends Retailers Should Be Using This Black Friday
Need inspiration for your Black Friday TikTok posts? We have put together a list of 5 tried-and-tested TikTok formats that we see working over and over...
Top Marketing Statistics For Retail & Hospitality 2022
We've compiled this handy reference list of retail and hospitality marketing statistics. This list will be updated on a regular basis.
5 Tips for Tracking Social Media Sales
In this post, we’ll shed light on the key steps and best practices you must take to effectively track and measure sales you’ve generated via social media.
How To Turn Social Media Engagement Into Sales
Here are three strategies you can use to take that engagement and convert followers into paying customers.
Social Media Planning for BFCM: 7 Best Practices to Implement
We’ve put together a list of the top social media planning practices your brand should follow to attract and retain customers in the 2022 holiday season.
Top 8 Marketing Hacks For Black Friday/Cyber Monday Campaigns
Here are the Top 8 Black Friday & Cyber Monday marketing strategies that big-box retailers use — and don’t want you to know.
SMS Product Update: 50% Reduced Rates, Automations, Merge Tags, and Emojis
We've introduced new features to make SMS marketing smarter and improve ROI, including SMS automation templates, automation library, merge tags and emojis
Cutting Costs? 3 Marketing Strategies You Can’t Afford To Drop In A Recession
Marsello CEO Brent Spicer discusses the state of the global economy, and how a market slowdown presents opportunities for independent businesses.
SMS: Have you forgotten about this powerful marketing tactic?
Used in the right context, SMS is a truly powerful marketing tactic. The key? It all comes down to following the tried-and-true recipe for success.