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Loyalty Marketing
How to Set Up a Loyalty Program for Your Business (Without Overcomplicating It)

You don't need a custom app, a marketing team, or months of planning. Here's how to launch a loyalty program that actually runs itself.

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Max Crosse

Loyalty & Marketing Expert

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Marketing Tips Email Marketing Omnichannel Retail BigCommerce Customer Experience Loyalty Marketing Retention Marketing SEO Retail Marketing
SEO Series Part 3: Common Mistakes SEO Mistakes for Retailers to Know Solve common SEO mistakes before ever even making them with Part 3 of our SEO mini-series.
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Marketing Tips Email Marketing Omnichannel Retail BigCommerce Customer Experience Loyalty Marketing Retention Marketing Retail Marketing
SEO Series Part 2: Making Search Engine Optimization More Affordable Part 2 of our SEO series gives you actionable tips on getting started with eCommerce SEO while taking the DIY route!
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Marketing Tips Customer Segmentation Loyalty Marketing Retention Marketing SEO
SEO Series Part 1: Getting Started With Search Engine Optimization From ads and influencers to podcasts and Google AdWords, we've put together several effective SEO tactics to help you get the word out about your store.
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Marketing Tips
Getting started with small business marketing on a budget: 8 ways As a small business, retail marketing can be one of the biggest challenges almost every small business owner faces. Discover these 8 tips & get inspired.
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Omnichannel Retail
Retention Marketing 101: How to Keep Customers Coming Back Repeat customers are every retailer’s dream. Read on to learn the foundations for keeping your customers excited, loyal and engaged.
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Marketing Automation Retention Marketing Retail Marketing
5 Ways to Measure Retail Customer Lifetime Value How much are each of your customers worth to you and how much should you invest in each of them? Learn how to calculate your customers' lifetime value.
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Top 8 Shopify Add-ons for the Holiday Season Check out our list of 8 Shopify add-ons to help you navigate the festive season with more and more loyal customers.
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Holiday Marketing Checklist for Small Business Retailers It’s that time of year where the holiday season starts to get busy for retailers. Get a headstart with our holiday marketing checklist
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Campaign Marketing Marketing Tips Email Marketing Marketing Automation Retail Marketing
5 Ways to Capitalize on Your Holiday Marketing Strategies How do you get your store noticed in a sea of marketing during the holiday season? Discover 5 actionable tips for holiday email marketing to maximize ROI.
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10 Things That Are Killing Your Conversion Rate (and How to Fix Them) To help you boost your conversion rates, we’ve put together a list of the top reasons people leave a retail store or website without buying anything.
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How Holiday Marketing Can Boost Sales Win Customers for Life Holiday marketing is an undeniably important aspect of retailer’s business management, so how do retailers stand out and get their brand noticed?
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Choosing the Right Omnichannel Loyalty Software for Your Retail Store In this blog, we explore the benefits of loyalty programs and how to find the best tools for your business.
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Loyalty Marketing
How to account for loyalty programs: what’s the right method? How should loyalty points be accounted for in businesses? We look at 2 common methods — as a cost of sale or a liability — and discuss each.
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Loyalty Marketing Retention Marketing
Rewards and Promotions: Treat Your Customers on Their Birthday [2024] How do you know it’s worthwhile to reward customers for milestones like their birthday? Read on to learn more about marketing with rewards and promotions.
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Loyalty Marketing
How Mecca Built One Of The World’s Best Loyalty Programs Do you ever look at loyalty programs like Mecca's Beauty Loop and think: how could I do that for my business? The good news is... you can! Here's how.
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Loyalty Marketing Retail Marketing
The Formula Behind H&M’s Globally-Renowned Loyalty Program In this blog post, I’ll take a deep dive into H&M’s loyalty program, explore why it works, and uncover how you can replicate its success.
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Loyalty Marketing Retention Marketing
The Silent Revenue Killer: A Small Retailer's Guide to Spotting and Stopping Customer Churn Your best customers won't say goodbye. They'll just disappear. Discover the warning signs of retail churn and five tactics to bring them back.
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Loyalty Marketing Retail
Loyalty Programs: How Much Should Your Rewards & Points Be Worth? This guide will help you determine the optimal value for loyalty points. We’ll dive into essential pricing principles, effective strategies, real-world...