The Marsello Blog

Marsello is fully integrated with WooCommerce. WooCommerce retailers can now run a powerful loyalty program in-store and online.

Marsello is now fully integrated with Lightspeed Retail (R-Series). R-Series retailers can now run their loyalty program seamlessly in-store and online.

With thousands of apps in the Shopify App Store, it can be overwhelming to pick the one that's right for your business. Here are the 11 best Shopify apps...

As a retailer, a loyalty program can be one of your most important marketing tools. Here's how to build a profitable loyalty and rewards program.

Marketing to your most loyal customers, innovating with your products, and building your brand could be your most important investments in 2023.

While Black Friday works well for some retailers it's not right for everyone. Some risk cutting into margins, alienating customers or their diluting brand.

Halloween is the perfect opportunity for retailers to prime their audience for the upcoming sale season. Here are 5 social media tips for Halloween 2022.

Need inspiration for your Black Friday TikTok posts? We have put together a list of 5 tried-and-tested TikTok formats that we see working over and over...

We've compiled this handy reference list of retail and hospitality marketing statistics. This list will be updated on a regular basis.

In this post, we’ll shed light on the key steps and best practices you must take to effectively track and measure sales you’ve generated via social media.

Here are three strategies you can use to take that engagement and convert followers into paying customers.

We’ve put together a list of the top social media planning practices your brand should follow to attract and retain customers in the 2022 holiday season.