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The Marsello Blog

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Is Your BFCM Strategy Set? Don’t Expect Big Sales Without This Tactic

As Black Friday and Cyber Monday (BFCM) approach, retailers need to be prepared with a strong, detailed strategy that goes beyond just offering discounts.

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Alice Cresswell

Loyalty & Marketing Expert


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The Marsello & Klaviyo Integration: How Does it Work?

Marsello's integration with Klaviyo harnesses your in-store loyalty and order data to help you run more effective, personalized campaigns. Here's how it...

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How Mecca Built One Of The World’s Best Loyalty Programs

Do you ever look at loyalty programs like Mecca's Beauty Loop and think: how could I do that for my business? The good news is... you can! Here's how.

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New Integration: Advanced Loyalty Plugin For WooCommerce Retailers

Marsello is fully integrated with WooCommerce. WooCommerce retailers can now run a powerful loyalty program in-store and online.

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Marsello Now Integrates With Lightspeed Retail (R-Series)

Marsello is now fully integrated with Lightspeed Retail (R-Series). R-Series retailers can now run their loyalty program seamlessly in-store and online.

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7 Steps To A Profitable Loyalty & Rewards Program

As a retailer, a loyalty program can be one of your most important marketing tools. Here's how to build a profitable loyalty and rewards program.

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How Marsello empowers Lightspeed Restaurant merchants to increase revenue

Loyalty and customer marketing now work seamlessly within Lightspeed Restaurant POS, so merchants have all their sales and marketing in one place.

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Ways to Incentivize your Customers for Referring Your Brand

Learn how to increase revenue and reward your loyalty program customers with referral program designed to encourage engagement and attract new customers.

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How to Increase Repeat Business and Revenue with a Loyalty Program

In this Cin7 Masterclass, Marsello CRO Rory Moss dives into how successful loyalty marketing drives repeat business and increases revenue.

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What’s new for Marsello x Shopify retailers in 2022?

From Shopify Theme Extensions and Google reviews to a new and improved user experience, we wrap up the biggest changes to Marsello for Shopify users.

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Redeeming loyalty coupons through a POS system

Learn how to activate loyalty coupons and customer loyalty at your in-store POS.

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Creating effective customer segmentations through loyalty programs

With customer segmentation, you can create personalized marketing campaigns that appeal directly to customers based on their purchase behavior. Learn how!

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Guide to creating free shipping rewards & boosting revenue for your business

Free shipping rewards are a powerful loyalty tactic proven to get customers shopping and boost revenue. Learn how to make the most of them for your...

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Loyalty Programs: How Much Should Your Rewards & Points Be Worth?

This guide will help you determine the optimal value for loyalty points. We’ll dive into essential pricing principles, effective strategies, real-world...

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Is Your BFCM Strategy Set? Don’t Expect Big Sales Without This Tactic

As Black Friday and Cyber Monday (BFCM) approach, retailers need to be prepared with a strong, detailed strategy that goes beyond just offering discounts.

https://7956896.fs1.hubspotusercontent-na1.net/hubfs/7956896/Mecca-Beauty-Loop.png
How Mecca Built One Of The World’s Best Loyalty Programs

Do you ever look at loyalty programs like Mecca's Beauty Loop and think: how could I do that for my business? The good news is... you can! Here's how.

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Rewards and Promotions: Treat Your Customers on Their Birthday [2024]

How do you know it’s worthwhile to reward customers for milestones like their birthday? Read on to learn more about marketing with rewards and promotions.

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6 Tips for creating a point system for rewards

The ultimate goal with a loyalty points system is to leverage customer loyalty & grow your business. Learn how to create rewards your customers will love.

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10 Communities For Retail Business Owners To Join: Learn, Connect & Grow

Explore the top communities for small or independent retailers. Connect, learn, and grow together as you navigate the world of retail entrepreneurship.

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