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The Marsello Blog

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Is Your BFCM Strategy Set? Don’t Expect Big Sales Without This Tactic

As Black Friday and Cyber Monday (BFCM) approach, retailers need to be prepared with a strong, detailed strategy that goes beyond just offering discounts.

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Alice Cresswell

Loyalty & Marketing Expert


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How to Grow Customer Loyalty With Birthday Rewards

Learn the essentials about rewarding your customers on their birthdays and discover the benefits of a generous loyalty program.

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Rewards and Promotions: Treat Your Customers on Their Birthday [2024]

How do you know it’s worthwhile to reward customers for milestones like their birthday? Read on to learn more about marketing with rewards and promotions.

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Guide to Getting Your First Key Sales in 2022

In this blog, learn how to generate quality leads for your first key sales and turn new customers into life-long brand advocates.

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SEO Series Part 3: Common Mistakes SEO Mistakes for Retailers to Know

Solve common SEO mistakes before ever even making them with Part 3 of our SEO mini-series.

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SEO Series Part 2: Making Search Engine Optimization More Affordable

Part 2 of our SEO series gives you actionable tips on getting started with eCommerce SEO while taking the DIY route!

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SEO Series Part 1: Getting Started With Search Engine Optimization

From ads and influencers to podcasts and Google AdWords, we've put together several effective SEO tactics to help you get the word out about your store.

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Loyalty Programs: How Much Should Your Rewards & Points Be Worth?

This guide will help you determine the optimal value for loyalty points. We’ll dive into essential pricing principles, effective strategies, real-world...

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Is Your BFCM Strategy Set? Don’t Expect Big Sales Without This Tactic

As Black Friday and Cyber Monday (BFCM) approach, retailers need to be prepared with a strong, detailed strategy that goes beyond just offering discounts.

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How Mecca Built One Of The World’s Best Loyalty Programs

Do you ever look at loyalty programs like Mecca's Beauty Loop and think: how could I do that for my business? The good news is... you can! Here's how.

https://7956896.fs1.hubspotusercontent-na1.net/hubfs/7956896/Automated-Birthday-Email-Discount-Code.png
Rewards and Promotions: Treat Your Customers on Their Birthday [2024]

How do you know it’s worthwhile to reward customers for milestones like their birthday? Read on to learn more about marketing with rewards and promotions.

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6 Tips for creating a point system for rewards

The ultimate goal with a loyalty points system is to leverage customer loyalty & grow your business. Learn how to create rewards your customers will love.

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10 Communities For Retail Business Owners To Join: Learn, Connect & Grow

Explore the top communities for small or independent retailers. Connect, learn, and grow together as you navigate the world of retail entrepreneurship.

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