The Marsello Blog

Everything your business needs to grow, delivered straight to your inbox.

https://7956896.fs1.hubspotusercontent-na1.net/hubfs/7956896/Mask%20group%20%283%29-1.png

Retail Marketing

Your 2025 Retail Marketing Strategy Starts with the Right Data—Here's How

The best marketing strategies are fueled by data. In 2025, align your goals with data and ensure your marketing is set up for success in the year ahead.

Francesca Nicasio

Loyalty & Marketing Expert

https://f.hubspotusercontent40.net/hubfs/7956896/Imported_Blog_Media/marsello-seo-series-part-two-cover-image.png

Marketing Tips Email Marketing Omnichannel Retail BigCommerce Customer Experience Loyalty Marketing Retention Marketing Retail Marketing

SEO Series Part 2: Making Search Engine Optimization More Affordable Part 2 of our SEO series gives you actionable tips on getting started with eCommerce SEO while taking the DIY route!

https://7956896.fs1.hubspotusercontent-na1.net/hubfs/7956896/AdobeStock_597338249-2.jpg

Marketing Automation Retention Marketing Retail Marketing

5 Ways to Measure Retail Customer Lifetime Value How much are each of your customers worth to you and how much should you invest in each of them? Learn how to calculate your customers' lifetime value.

https://f.hubspotusercontent40.net/hubfs/7956896/Imported_Blog_Media/cyber-week-people-shopping.jpg

Campaign Marketing Marketing Tips Email Marketing Marketing Automation Retail Marketing

5 Ways to Capitalize on Your Holiday Marketing Strategies How do you get your store noticed in a sea of marketing during the holiday season? Discover 5 actionable tips for holiday email marketing to maximize ROI.

https://7956896.fs1.hubspotusercontent-na1.net/hubfs/7956896/Pricing%20your%20loyalty%20rewards%20and%20points.png

Loyalty Marketing Retail

Loyalty Programs: How Much Should Your Rewards & Points Be Worth? This guide will help you determine the optimal value for loyalty points. We’ll dive into essential pricing principles, effective strategies, real-world...

https://7956896.fs1.hubspotusercontent-na1.net/hubfs/7956896/pexels-george-milton-6953875.jpg

Retail

10 Communities For Retail Business Owners To Join: Learn, Connect & Grow Explore the top communities for small or independent retailers. Connect, learn, and grow together as you navigate the world of retail entrepreneurship.

https://7956896.fs1.hubspotusercontent-na1.net/hubfs/7956896/Black%20Friday%20customer%20loyalty%20program.png

Loyalty Marketing Black Friday

Winning Black Friday 2024: Building Customer Loyalty that Lasts You win a lot of new business over Black Friday, but do they stick around? Learn how to keep new customers coming back after the sales season.

https://7956896.fs1.hubspotusercontent-na1.net/hubfs/7956896/Mecca-Beauty-Loop.png

Loyalty Marketing

How Mecca Built One Of The World’s Best Loyalty Programs Do you ever look at loyalty programs like Mecca's Beauty Loop and think: how could I do that for my business? The good news is... you can! Here's how.

https://7956896.fs1.hubspotusercontent-na1.net/hubfs/7956896/Screenshot%202024-08-02%20at%202.55.54%20PM.png

Loyalty Marketing Retail Marketing

The Ultimate Guide To Black Friday/Cyber Monday (BFCM) Campaigns in 2024 This ultimate guide offers practical, actionable strategies to make your Black Friday/Cyber Monday campaigns a success in 2024.

Loyalty Marketing

6 Tips for creating a point system for rewards The ultimate goal with a loyalty points system is to leverage customer loyalty & grow your business. Learn how to create rewards your customers will love.

❮

1 2 3