The Marsello Blog

Everything your business needs to grow, delivered straight to your inbox.

https://7956896.fs1.hubspotusercontent-na1.net/hubfs/7956896/top-performing-abandoned-cart-emails.png

Email Marketing

How to Create A Top-Performing Abandoned Cart Email (With Examples)

Learn how to create top-performing abandoned cart emails with proven tips, personalization, and real-life examples to recover lost sales and boost...

Francesca Nicasio

Loyalty & Marketing Expert

Search

https://7956896.fs1.hubspotusercontent-na1.net/hubfs/7956896/Limited-Time-Pinjarra-Bakery-SMS-next-to-man-eating-a-pie-1.png

SMS Campaigns

How Big-Box Merchants Are Dominating With SMS: And How You Can Too We analyzed SMS campaigns run by the giants. We put together our learnings into this article for you to read, examine and test yourself. Read on.

https://7956896.fs1.hubspotusercontent-na1.net/hubfs/7956896/Man-looking-at-phone-receiving-a-mystery-code-sms-1.png

SMS Campaigns

5 SMS Campaigns That’ll Have Customers Eager to Share Their Number Here are 5 creative, tantalizing & clever SMS campaigns that you can use or modify and promote as part of your brand’s customer experience. Read more.

https://7956896.fs1.hubspotusercontent-na1.net/hubfs/7956896/Blog-Banner-SMS-Relaunch.png

Marketing Automation SMS Campaigns

SMS Product Update: 50% Reduced Rates, Automations, Merge Tags, and Emojis We've introduced new features to make SMS marketing smarter and improve ROI, including SMS automation templates, automation library, merge tags and emojis

https://7956896.fs1.hubspotusercontent-na1.net/hubfs/7956896/SMS-Relaunch-Banner.png

SMS Campaigns

SMS: Have you forgotten about this powerful marketing tactic? Used in the right context, SMS is a truly powerful marketing tactic. The key? It all comes down to following the tried-and-true recipe for success.

https://7956896.fs1.hubspotusercontent-na1.net/hubfs/7956896/Pricing%20your%20loyalty%20rewards%20and%20points.png

Loyalty Marketing Retail

Loyalty Programs: How Much Should Your Rewards & Points Be Worth? This guide will help you determine the optimal value for loyalty points. We’ll dive into essential pricing principles, effective strategies, real-world...

https://7956896.fs1.hubspotusercontent-na1.net/hubfs/7956896/pexels-george-milton-6953875.jpg

Retail

10 Communities For Retail Business Owners To Join: Learn, Connect & Grow Explore the top communities for small or independent retailers. Connect, learn, and grow together as you navigate the world of retail entrepreneurship.

https://7956896.fs1.hubspotusercontent-na1.net/hubfs/7956896/Mecca-Beauty-Loop.png

Loyalty Marketing

How Mecca Built One Of The World’s Best Loyalty Programs Do you ever look at loyalty programs like Mecca's Beauty Loop and think: how could I do that for my business? The good news is... you can! Here's how.

https://7956896.fs1.hubspotusercontent-na1.net/hubfs/7956896/Black%20Friday%20customer%20loyalty%20program.png

Loyalty Marketing Black Friday

Winning Black Friday 2024: Building Customer Loyalty that Lasts You win a lot of new business over Black Friday, but do they stick around? Learn how to keep new customers coming back after the sales season.

https://7956896.fs1.hubspotusercontent-na1.net/hubfs/7956896/Loyalty-Program-Points-System-VIP-Tiers.png

Loyalty Marketing

6 Tips for creating a point system for rewards The ultimate goal with a loyalty points system is to leverage customer loyalty & grow your business. Learn how to create rewards your customers will love.

https://7956896.fs1.hubspotusercontent-na1.net/hubfs/7956896/Screenshot%202024-08-02%20at%202.55.54%20PM.png

Loyalty Marketing Retail Marketing

The Ultimate Guide To Black Friday/Cyber Monday (BFCM) Campaigns in 2024 This ultimate guide offers practical, actionable strategies to make your Black Friday/Cyber Monday campaigns a success in 2024.

1