Success Stories

Find out why the world's best brands choose Marsello

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Loyalty Marketing Artificial Intelligence

How to Turn Customer Loyalty Data into a Competitive Advantage

In this article, we shed light on how to turn customer data into a strategic advantage so you can increase customer retention and overall business growth.

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Francesca Nicasio

Loyalty & Marketing Expert

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Shopify Fashion Lightspeed Retail

bCODE's Loyalty Promotions bCODE doubled down on their loyalty program launch by offering customers double points over the first weekend!

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Shopify Novelty & Gifts Retail

Ozzie Collectables' Automated Campaigns Australian pop-culture specialists, Ozzie Collectables, have seen a 517% increase in revenue since first enabling their automated campaigns.

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Shopify Health, Beauty & Wellbeing

Sigi Skin's Promotional Campaigns Sigi Skin crafts beautiful skincare products & with revenue increases up to 1158%, they're also masters of promotional campaigns.

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Shopify Fashion Lightspeed Retail

búl's Email Campaigns búl are seeing amazing results from their campaigns with outstanding open rates and 25x ROI.

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Shopify Pet Care Lightspeed Retail

Smack Bang's Loyalty Marketing Smack Bang's beautifully branded loyalty program is seeing an astounding loyalty engagement rate (100%), and a reward redemption rate of 38%.

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Health, Beauty & Wellbeing Shopify Plus Lightspeed Retail

Cosmetics & Fragrance Direct's Omnichanel Marketing Cosmetics Fragrance Direct generated 17x ROI in revenue by delivering omnichannel marketing experience to their new, loyal, and lost customers.

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BigCommerce Fashion Lightspeed Retail

Our Bralette Club's Loyalty Marketing Our Bralette Club saw an astounding 278% increase in loyalty revenue and that number keeps growing!

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Shopify Homeware & Lifestyle Lightspeed Retail

Home Goods Hardware's Automated Campaigns Home Goods Hardware sees 18x ROI with help from a custom email automation welcoming new customers.

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Shopify Fashion Lightspeed Retail

OnceWas' Automated Marketing OnceWas sees 78x ROI with automated email flows that retarget customers.

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Shopify Fashion Lightspeed Retail

Carolina Lifestyle's Loyalty Marketing Carolina Lifestyle has seen outstanding results with loyalty marketing – including 131x ROI and remarkable reward redemption rates.

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Shopify Fashion Lightspeed Retail

Yangoods' Loyalty Marketing Yangoods is seeing a repeat purchase rate of 52% thanks to a tabless omnichannel loyalty program that engages their customers both online and in-store.

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BigCommerce Fashion Lightspeed Retail

Our Bralette Club's Automated Campaigns Body positivity ambassadors, Our Bralette Club generated over $4K in revenue in the first 4 months of using Marsello’s Automated Win-Back Campaign.

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Loyalty Marketing Retail

Loyalty Programs: How Much Should Your Rewards & Points Be Worth? This guide will help you determine the optimal value for loyalty points. We’ll dive into essential pricing principles, effective strategies, real-world...

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Loyalty Marketing Retail Marketing

The Formula Behind H&M’s Globally-Renowned Loyalty Program In this blog post, I’ll take a deep dive into H&M’s loyalty program, explore why it works, and uncover how you can replicate its success.

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Shopify Retail

Best Shopify Apps 2025 Shopify has established itself as the leading player in eCommerce, strengthened by its thriving third-party app ecosystem. Discover the best apps to get...

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Loyalty Marketing

How Mecca Built One Of The World’s Best Loyalty Programs Do you ever look at loyalty programs like Mecca's Beauty Loop and think: how could I do that for my business? The good news is... you can! Here's how.

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Loyalty Marketing Retention Marketing

Rewards and Promotions: Treat Your Customers on Their Birthday [2024] How do you know it’s worthwhile to reward customers for milestones like their birthday? Read on to learn more about marketing with rewards and promotions.

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Loyalty Marketing

6 Tips for creating a point system for rewards The ultimate goal with a loyalty points system is to leverage customer loyalty & grow your business. Learn how to create rewards your customers will love.

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