Marsello

Read about retail and eCommerce marketing, hear tips from experts, and learn from the success of stores like yours.

Run Retargeting Facebook Ads to Your Custom Audiences to Maximize ROI
Read the first in our Marsello Mini-Series to learn how to export your customer segments and run retargeting ads to shoppers who are most likely to convert Read More
Customer Segmentation Series Part 1: Segmentation & RFM
Marsello has released data-driven Customer Segmentation. In part 1 of this series, we explain how customer segmentation works and benefit your business. Read More
SEO Series Part 3: Common Mistakes Retailers Make When It Comes to Seo
Solve common SEO mistakes before ever even making them with Part 3 of our SEO mini-series. Read More
SEO Series Part 2: Making Search Engine Optimization More Affordable
Part 2 of our SEO series gives you actionable tips on getting started with eCommerce SEO while taking the DIY route! Read More
SEO Series Part 1: Getting Started With Search Engine Optimization
From ads and influencers to podcasts and Google AdWords, we've put together several effective SEO tactics to help you get the word out about your store. Read More
Advertising and Marketing Your Business on a Budget: 8 Ways
Getting (and staying) in front of customers is one of the biggest challenges almost every small business owner faces. Discover these 8 tips & get inspired. Read More
Retention Marketing 101: How to Keep Customers Coming Back
Repeat customers are every retailer’s dream. Read on to learn the foundations for keeping your customers excited, loyal and engaged. Read More
5 Ways to Capitalise on Your Holiday Marketing Strategies
How do you get your store noticed in a sea of marketing during the holiday season? Discover 5 actionable tips for holiday email marketing to maximize ROI. Read More