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The Marsello Blog

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How to Create A Top-Performing Abandoned Cart Email (With Examples)

Learn how to create top-performing abandoned cart emails with proven tips, personalization, and real-life examples to recover lost sales and boost...

Francesca Nicasio

Loyalty & Marketing Expert


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5 Best Shopify Plus Apps for Omnichannel Retailers We’ve selected our top apps for Shopify Plus retailers. From marketing & foot traffic tracking to CRMs & order fulfillment, find the best apps for your...
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Building an omnichannel retail strategy with Firestone Digital Marsello's Partnership's Manager sits down with Sam at Firestone Digital to chat about the future of omnichannel retailers and agency involvement.
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Top 8 Omnichannel retail trends to look out for in 2021 Learn which omnichannel retail trends will continue to shape the online and in-store retail landscape in 2021 and beyond. Have you mastered these trends?
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8 omnichannel marketing strategy tips that will boost your ROI True omnichannel experience leads to revenue increases and improved customer experience. Master your omnichannel marketing strategy with these 8 tips.
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Customer Loyalty vs Customer Retention – What should you focus on? We know any good store is customer-centric, but how do you know which is most important: Customer Loyalty or Retention? And which should you focus on?
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6 ways to attract new customers with a multi-platform marketing strategy Strengthen your multi-platform marketing strategy with these 6 actionable steps for developing customer buy-in with each marketing channel in your toolkit.
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What is Omnichannel Marketing? Omnichannel – the 'in' phrase of the retail space. So what does omnichannel mean & how can you implement it into your business? Read on to learn more.
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Re-opening Your Store After COVID-19 Read about how improving your store's marketing and practices could be the secret to a busy period once the coronavirus pandemic is over.
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26 Shopify Apps for Retailer’s Grappling with COVID-19 Post-COVID-19 retail means adapting to a changing online retail landscape. Check out our selection of apps that could help to streamline your business.
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BigCommerce Apps to Help You Thrive Through COVID-19 These BigCommerce apps help to ramp up your customer service and run your business in the wake of Coronavirus (COVID-19) as it continues to develop.
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How to Encourage Ecommerce Sales Amidst the COVID-19 Pandemic To help you navigate post-pandemic retail and knock it out the park, we’ve compiled some tips on using online channels to encourage sales and engagement.
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16 BigCommerce Apps that Can Help You Run a Better Retail Business BigCommerce have an impressive selection of apps available to support BigCommerce stores. Read on to find the best BigCommerce apps to meet you
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Loyalty Programs: How Much Should Your Rewards & Points Be Worth? This guide will help you determine the optimal value for loyalty points. We’ll dive into essential pricing principles, effective strategies, real-world...
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Is Your BFCM Strategy Set? Don’t Expect Big Sales Without This Tactic As Black Friday and Cyber Monday (BFCM) approach, retailers need to be prepared with a strong, detailed strategy that goes beyond just offering discounts.
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How Mecca Built One Of The World’s Best Loyalty Programs Do you ever look at loyalty programs like Mecca's Beauty Loop and think: how could I do that for my business? The good news is... you can! Here's how.
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6 Tips for creating a point system for rewards The ultimate goal with a loyalty points system is to leverage customer loyalty & grow your business. Learn how to create rewards your customers will love.
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10 Communities For Retail Business Owners To Join: Learn, Connect & Grow Explore the top communities for small or independent retailers. Connect, learn, and grow together as you navigate the world of retail entrepreneurship.
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Rewards and Promotions: Treat Your Customers on Their Birthday [2024] How do you know it’s worthwhile to reward customers for milestones like their birthday? Read on to learn more about marketing with rewards and promotions.
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