The Marsello Blog

Everything your business needs to grow, delivered straight to your inbox.

https://7956896.fs1.hubspotusercontent-na1.net/hubfs/7956896/trophies-best-shopify-apps-2025.webp

Shopify Retail

Best Shopify Apps 2025

Shopify has established itself as the leading player in eCommerce, strengthened by its thriving third-party app ecosystem. Discover the best apps to get...

AuthorAvatar

Max Crosse

Loyalty & Marketing Expert

Search

https://f.hubspotusercontent40.net/hubfs/7956896/Imported_Blog_Media/marsello-custom-automations%20blog%20header.png

Campaign Marketing Marketing Tips Customer Segmentation Email Marketing Marketing Automation

How to create customized automated campaigns to drive sales Custom automations are perfect for requesting reviews, offering a post-purchase service or a timely cross-sell. Read more to learn how to use this feature.

https://f.hubspotusercontent40.net/hubfs/7956896/Imported_Blog_Media/Marsello-Double-Points-Campaign-Blog-Header.png

Email Marketing Loyalty Marketing Retention Marketing

How Points Campaigns Can Help You Increase Customer Loyalty Learn how to encourage your customers to shop by sending a points promotion campaign that offers extra points for purchases during a set timeframe.

https://f.hubspotusercontent40.net/hubfs/7956896/Marsello-Boost-Campaign-Feature-1.png

Campaign Marketing Email Marketing Loyalty Marketing

Boost Your Campaigns and Help Your Retail Marketing Stand Out Re-engage customers who haven’t opened your email campaigns by resending your email with a refreshed subject line. Introducing, Boost Email Campaigns!

https://f.hubspotusercontent40.net/hubfs/7956896/Imported_Blog_Media/Marsello-BigCommerce-How-to-Differentiate-Your-eCommerce-Website.png

Marsello features Retention Marketing Retail Marketing

Differentiating Your eCommerce Store From the Competition Written by our friends at BigCommerce, read on to learn our 10 strategies for helping your online store stand out!

https://f.hubspotusercontent40.net/hubfs/7956896/Marsello-Templates.png

Campaign Marketing Marketing Tips Acquisition Email Marketing Retention Marketing

Discover Email Campaign Templates Designed for Customer Engagement Create consistent, recognizable, and beautiful emails with previously designed email templates! Learn how to navigate Marsello's Email Templates Library.

https://f.hubspotusercontent40.net/hubfs/7956896/Imported_Blog_Media/Marsello-Contactless-Check-In-Banner.png

Loyalty Marketing

Using contact tracing to retain your customers Use contact tracing at your physical store and collect customer data to market directly to those who have opted in – learn how in this blog!

https://f.hubspotusercontent40.net/hubfs/7956896/Imported_Blog_Media/Marsello-loyalty-widget.gif

Loyalty Marketing Retention Marketing

Loyalty Program Designs to Increase Customer Loyalty Learn how to showcase your brand with loyalty widget and tab designs that stand out on your online store while complimenting your branding.

https://f.hubspotusercontent40.net/hubfs/7956896/Imported_Blog_Media/Covid%2019%20blog%20banner.png

COVID-19 Email Marketing Marsello features Retail Marketing

Communicating about Coronavirus (COVID-19) Explore examples of retailers communicating with their customers, then discover the tools you need to communicate pandemic-related changes with customers.

https://f.hubspotusercontent40.net/hubfs/7956896/Imported_Blog_Media/marsello-sms-campaigns-marketing.gif

Campaign Marketing

Use SMS Campaigns to Reach More Customers and Drive Sales Power-up your promotions with SMS reminders, clever campaigns or even ask your customers for feedback. Learn about Marsello's SMS Campaigns feature here.

https://f.hubspotusercontent40.net/hubfs/7956896/Imported_Blog_Media/marsello-miniblog-personalized-email-marketing-01.png

Customer Segmentation Email Marketing Customer Experience

Mastering Personalized Email Marketing with Custom Segmentation Learn how to segment your customers in groups derived from customers’ shopping data and use those segments to create targeted marketing that converts.

https://f.hubspotusercontent40.net/hubfs/7956896/Imported_Blog_Media/thumbnail-01.png

Customer Experience Loyalty Marketing Retention Marketing

How to Grow Customer Loyalty With Birthday Rewards Learn the essentials about rewarding your customers on their birthdays and discover the benefits of a generous loyalty program.

https://f.hubspotusercontent40.net/hubfs/7956896/Imported_Blog_Media/thumbnail2-01-1.png

Customer Experience Customer Feedback

Collecting Feedback To Enhance Your Customer's Experience Fun fact: a 5% increase in customer loyalty can increase your ROI. Learn about rewarding customers & discover the benefits of loyalty marketing. Read more.

https://7956896.fs1.hubspotusercontent-na1.net/hubfs/7956896/marsello.ai.linkedin.png

News & Updates

Introducing Marsello AI Brands have plenty of customer data. But finding the insights, and turning them into actions is challenging. Now, you can ask Marsello AI in plain...

https://7956896.fs1.hubspotusercontent-na1.net/hubfs/7956896/image_fx_%20%2861%29-1.jpg

Loyalty Marketing

How do I know if my loyalty program is working? Wondering "Is my loyalty program working?" Discover how to evaluate your loyalty program's success with goal setting, key metrics, and tips for tracking...

https://7956896.fs1.hubspotusercontent-na1.net/hubfs/7956896/Pricing%20your%20loyalty%20rewards%20and%20points.png

Loyalty Marketing Retail

Loyalty Programs: How Much Should Your Rewards & Points Be Worth? This guide will help you determine the optimal value for loyalty points. We’ll dive into essential pricing principles, effective strategies, real-world...

https://7956896.fs1.hubspotusercontent-na1.net/hubfs/7956896/trophies-best-shopify-apps-2025.webp

Shopify Retail

Best Shopify Apps 2025 Shopify has established itself as the leading player in eCommerce, strengthened by its thriving third-party app ecosystem. Discover the best apps to get...

https://7956896.fs1.hubspotusercontent-na1.net/hubfs/7956896/Woman%20in%20red%20dress%20holding%20phone%20and%20H&M%20shopping%20bag.webp

Loyalty Marketing Retail Marketing

The Formula Behind H&M’s Globally-Renowned Loyalty Program In this blog post, I’ll take a deep dive into H&M’s loyalty program, explore why it works, and uncover how you can replicate its success.

https://7956896.fs1.hubspotusercontent-na1.net/hubfs/7956896/Spice%20-%20Marsellos%20vision%20for%202025%20-%20loyalty%20marketing%20for%20brands.png

News & Updates

Marsello’s Vision for 2025: Empowering Brands with Personalized Omnichannel Loyalty Solutions At Marsello, we believe that the future of marketing is rooted in building deep, emotional connections with customers. With personalized loyalty solutions...

❮

1 2 3 4

❯