Start free trial

Blogs & Articles

The latest tips, best practices, news, and expert insights.

https://7956896.fs1.hubspotusercontent-na1.net/hubfs/7956896/over-the-shoulder.webp

Loyalty Marketing

How to Set Up a Loyalty Program for Your Business (Without Overcomplicating It)

You don't need a custom app, a marketing team, or months of planning. Here's how to launch a loyalty program that actually runs itself.

AuthorAvatar

Max Crosse

Loyalty & Marketing Expert

Search

https://f.hubspotusercontent40.net/hubfs/7956896/Marsello-_Shopify-Features-Roundup.png

Shopify Product Recommendations Loyalty Marketing Shopify Plus Shopify Flow Google Reviews

What’s new for Marsello x Shopify retailers in 2022? From Shopify Theme Extensions and Google reviews to a new and improved user experience, we wrap up the biggest changes to Marsello for Shopify users.

https://f.hubspotusercontent40.net/hubfs/7956896/Marsello-_Shopify-Flow-Blog.png

Shopify Plus Shopify Flow

How to master loyalty automation with Marsello's Shopify Flow connection Learn how to automate custom loyalty rewards and encourage customer engagement by enabling Marsello’s Shopify Flow connection.

https://f.hubspotusercontent40.net/hubfs/7956896/Marsello-_Ecwid-Launch-Blog-1.png

Ecwid by Lightpeed

What a Marsello & Ecwid by Lightspeed integration means for retailers Learn how to supercharge your marketing for your Ecwid-powered store with Marsello.

https://f.hubspotusercontent40.net/hubfs/7956896/Marsello-Heartland-POS.png

Heartland Retail POS

What a Marsello & Heartland Retail POS integration means for retailers Run Marsello-powered marketing across all your brick-and-mortar & online stores by integrating seamlessly with Heartland Retail & your eCommerce platform.

https://f.hubspotusercontent40.net/hubfs/7956896/Bopple-Blog-Banner.png

Loyalty Marketing Retention Marketing Hospitality

Boost loyalty for hospitality with Marsello, Lightspeed Ordering & Bopple Integrated omnichannel loyalty for hospitality has never been so easy! Read how Marsello, Bopple, & Lightspeed Ordering bring seamless hospitality loyalty...

https://f.hubspotusercontent40.net/hubfs/7956896/omnichannel%20shopify%20plus%20apps.jpg

Omnichannel Retail

5 Best Shopify Plus Apps for Omnichannel Retailers We’ve selected our top apps for Shopify Plus retailers. From marketing & foot traffic tracking to CRMs & order fulfillment, find the best apps for your...

https://f.hubspotusercontent40.net/hubfs/7956896/Marsello-Shopify-Plus-Blog.png

Shopify Plus

Marsello is officially a certified Shopify Plus App Partner Marsello has been selected to join the Shopify Plus Certified App Partner Program. What does this new partnership mean for Marsello retailers?

https://f.hubspotusercontent40.net/hubfs/7956896/Marsello-BFCM-Email-Marketing-Guide.png

Campaign Marketing Customer Segmentation Email Marketing Retention Marketing

Email Marketing Best Practices Guide for BFCM 2021 Halloween, Hanukkah, or BFCM – picking your marketable holidays is just the first step. Send undeniable emails this season with our email marketing guide.

https://f.hubspotusercontent40.net/hubfs/7956896/Imported_Blog_Media/marketing-calendar-black-friday-campaign.png

Email Marketing Loyalty Marketing Retention Marketing

How to Use a Marketing Calendar to Manage Your Campaigns Learn how to use the Marketing Calendar feature to organize your marketing campaigns, schedule future campaigns, track your campaign success, and more.

https://f.hubspotusercontent40.net/hubfs/7956896/Shopify%20POS%20recommendations.png

Marketing Tips Product Recommendations Retention Marketing Artificial Intelligence

How to Use Product Recommendations for Shopify POS! Using Product Recommendations (by Marsello) with your Shopify POS is an easy way to master cross-selling, up-selling, and smart marketing.

https://f.hubspotusercontent40.net/hubfs/7956896/Marsello-Goody-Blog-Banner.png

Acquisition Marketing Automation Legacy POS Retention Marketing Retail Marketing

Fellow NZ-Based Company, Goody, Joins the Marsello Family We’re officially welcoming fellow New Zealand-based Goody to the Marsello family. Read on to learn what this acquisition means for Marsello.

https://f.hubspotusercontent40.net/hubfs/7956896/Imported_Blog_Media/marsello-custom-automations%20blog%20header.png

Campaign Marketing Marketing Tips Customer Segmentation Email Marketing Marketing Automation

How to create customized automated campaigns to drive sales Custom automations are perfect for requesting reviews, offering a post-purchase service or a timely cross-sell. Read more to learn how to use this feature.

https://7956896.fs1.hubspotusercontent-na1.net/hubfs/7956896/accountant%20working%20at%20her%20desk.webp

Loyalty Marketing

How to account for loyalty programs: what’s the right method? How should loyalty points be accounted for in businesses? We look at 2 common methods — as a cost of sale or a liability — and discuss each.

https://7956896.fs1.hubspotusercontent-na1.net/hubfs/7956896/Mecca-Beauty-Loop.png

Loyalty Marketing

How Mecca Built One Of The World’s Best Loyalty Programs Do you ever look at loyalty programs like Mecca's Beauty Loop and think: how could I do that for my business? The good news is... you can! Here's how.

https://7956896.fs1.hubspotusercontent-na1.net/hubfs/7956896/Pricing%20your%20loyalty%20rewards%20and%20points.png

Loyalty Marketing Retail

Loyalty Programs: How Much Should Your Rewards & Points Be Worth? This guide will help you determine the optimal value for loyalty points. We’ll dive into essential pricing principles, effective strategies, real-world...

https://7956896.fs1.hubspotusercontent-na1.net/hubfs/7956896/image_fx%20%287%29.jpg

Speciality Food & Drinks Retail

Reimagining the Liquor Store: Adapting to a Changing Market Liquor stores are facing an existential challenge. Shifting consumer habits, economic pressures, and competition are forcing owners to rethink strategy.

https://7956896.fs1.hubspotusercontent-na1.net/hubfs/7956896/Woman%20in%20red%20dress%20holding%20phone%20and%20H&M%20shopping%20bag.webp

Loyalty Marketing Retail Marketing

The Formula Behind H&M’s Globally-Renowned Loyalty Program In this blog post, I’ll take a deep dive into H&M’s loyalty program, explore why it works, and uncover how you can replicate its success.

https://7956896.fs1.hubspotusercontent-na1.net/hubfs/7956896/pexels-george-milton-6953875.jpg

Retail

10 Communities For Retail Business Owners To Join: Learn, Connect & Grow Explore the top communities for small or independent retailers. Connect, learn, and grow together as you navigate the world of retail entrepreneurship.

1 2 3 4

❯